Search Engine Optimisation is an exact science. There are some who would disagree with that statement, but the simple truth is that SEO is a set of techniques which can be applied to increase the position of a given website in a given set of search results.
Exactly how we perform our SEO is a closely guarded secret. Just as KFC’s recipe for finger lickin’ chicken, we are the only ones who perform the unique blend of optimisations to get the best results. Now if only KFC would hire us to make their websites.
Whenever we take on an SEO client our first step is to perform an SEO audit to find out what needs improvement and target our activity. We then put together an SEO plan and a price and go forwards from there.